Charles Cameron

WORK HISTORY

EDUCATION

SKILLS

ABOUT CHARLES CAMERON

I am a forward-thinking and results-focused professional communicator with 15 years’ experience working across digital communications, social media, digital marketing and public relations. I have a creative, positive and enthusiastic personality as well as a vast range of strategic management and technical social media skills, which have been implemented across a variety of sectors. I am a reliable, conscientious and resilient individual who enjoys collaborating, and has a flexible approach to work.Throughout my career I have been a high achiever, backed up by my career progression and the accolades I have received. I am a strong team player, influence and leader, with a proven ability to problem solve and learn new skills quickly. I have been with M&G for five years, operating within the Brand and Marketing function. My initial role within the business was as social media outreach manager for the Prudential brand, and I played an integral role in the launch of social media. This position then evolved to focus on social media strategy and outreach management across the M&G Investments and Prudential brands. I am now the senior global social media manager at M&G plc, responsible for social media management and governance across our Brand and Marketing estate. Prior to this, I was a PR and social media manager with Equator, one of the UK\'s largest integrated agencies. I worked with clients, primarily Clydesdale and Yorkshire Bank, to create social strategies, content and experiences to be shared across its social media platforms. I previously worked in-house within the corporate communications department at Police Scotland, and a key part of my role was to create, develop and implement its social media strategy. I also managed high-profile social campaigns for Police Scotland - both proactively and reactively - and was awarded the Communications Excellence award at the 2014 Local Policing Awards. I started my career in January 2009 at PR agency The BIG Partnership and have strong experience of managing and responding to the needs of the media. I have implemented a host of successful PR campaigns for clients in the private and public sector.