Charles Rael
- Role
- Director of Business Development and Marketing at Optimindhealth
- Location
- Denver, CO, US
- LinkedIn followers
- 500 followers
About Charles Rael
Over twenty years of business development, marketing and sales experience specializing in…
Experience
Director of Business Development and Marketing
Mar 2019 — Present
Business Development for psychiatry/psychology practice in Boulder, Colorado and Boston locations. Develop relationships with family practice, internal medicine, mental health agencies, and acute hospitals in the Boulder, Denver, and Northern Colorado Region. Increase referrals by double digits to outpatient psychiatry practice through building relationships and marketing. Promote comprehensive mental health services and gathering market intelligence to improve behavioral health in the community and region. Provide customer service and patient recovery to all referring clinical/hospital clients. Leadership and marketing direction for the multi-state comprehensive outpatient behavioral health practices. Recruitment of licensed psychiatrists, psychiatric nurse practitioners, psychologists, social workers, and counselors for multiple physician practices. Develops and executes marketing plans and programs to ensure the profit growth and expansion of the practice and company. Secures and maintains competitive information with services in order to distinguish company develop market share. Develops and implements communication strategies, plans, and materials consistent with organizations marketing goals and image. Cultivates professional and company credibility among leadership to evolve internal support of business development efforts i.e. speaking engagements, meet and greet, e-marketing, event sponsorship, and the continuity of care. Possesses an in-depth understanding of practice clinical services, treatment modalities commonly utilized and the anticipated benefits to referral sources.
Skills
- Physician Relations
- Marketing
- Lead Generation
- Sales Operations
- Sales Process
- Physicians
- Online Marketing
- Clinical Research
- Urology
- Coaching
- New Business Development
- Oncology
- Hospitals
- Marketing Communications
- Pharmaceutical Sales
- Managed Care
- Online Advertising
- Marketing Strategy
- Public Relations
- Healthcare
- Account Management
- Cold Calling
- Business Development
- Training
- Advertising
- Team Building
- Sales Management
- Pharmaceutical Industry
- Building Relationships
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