Charles Lukkes
- Role
- SVP Revenue Management, Trade Marketing, Sales Strategy at Utz Brands, Inc.
- Location
- Denver, CO, US
- LinkedIn followers
- 500 followers
About Charles Lukkes
General Manager with proven track record of creating enterprise value through improved…
Experience
SVP Revenue Management, Trade Marketing, Sales Strategy
Nov 2017 — Present
Revenue Management, Trade Marketing and Category Management capabilities building (analytics, processes, tools/systems & change management)- Price / pack architecture - ensured company could cover inflationary impact while growing sales and share - Trade investment optimization- segmented customers, introduced ROI and customer level P & Ls - Corporate and Sales Strategy development - Organization optimization - Due diligence and Integration of several purchased company
Skills
- Sales
- Marketing
- Strategy
- Mergers & Acquisitions
- Business Strategy
- Portfolio Management
- Pricing
- Emerging Markets
- Strategic Planning
- Business Development
- Digital Marketing
- Ecommerce
- Sales Operations
- Sales Management
- Management
- Management Consulting
- Acquisition Integration
- Trade Marketing
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