Charles Kelley
Social Media & PR Manager at Ideal Nutrition
- Role
- Social Media & Pr Manager at Ideal Nutrition LLC
- Location
- West Palm Beach, FL, US
- LinkedIn followers
- 500 followers
About Charles Kelley
I recently was a weekend morning anchor/producer and morning multimedia journalist at KTTC & Fox 47 News in Rochester, Minnesota. In my role, I had the opportunity to fill in for various positions, including weekday morning and evening anchors, weekend evening anchor/producer, lifestyle host and morning show line producer.A key highlight of my career at KTTC was my investigative work, which led to my feature on Crime Stories with Nancy Grace podcast for the episode \"Poison Specialist’s Wife Sudden Death.\"In addition to my on-air role, I’m passionate about content creation and sharing the behind-the-scenes life of a TV journalist. My TikTok following has grown to 37K+ followers, and several of my videos showcasing the morning team have reached more than 1 million views.I graduated from the University of Wisconsin-Milwaukee in May 2023, where I earned a degree in Broadcast Journalism with a certificate in Digital Arts & Culture. While at UWM, I was selected as one of six brand ambassadors and content creators for the university’s social media platforms. I also interned with The Morning Blend on TMJ4 News in Milwaukee, where I had the opportunity to fill-in as a host for the live daily talk show.A standout experience during my time at UWM was our immersive journalism class trip to Puerto Rico in April 2022, where we covered stories ranging from statehood to power outages. Our coverage won Gold for Best Use of Multimedia from the Milwaukee Press Club.
Experience
Social Media & Pr Manager
Sep 2025 — Present · West Palm Beach, FL, US
Develop and execute social media strategy across Instagram (50K+ followers), TikTok, Facebook, YouTube, and LinkedIn for a 12-location franchisebrand, driving audience growth and engagement.Create high-quality photography, video, and aerial drone content (DJI) for marketing campaigns, store launches, and promotional shoots.Manage content calendars and scheduling via Sprout Social while maintaining consistent brand voice. Manage Meta (Facebook & Instagram) adcampaigns to support promotions, product launches and new store openingsPlan and support in-store events, grand openings and brand activations, including on-site content creation and promotion.Lead influencer marketing program and handle PR efforts, including press releases and serving as brand spokesperson.
Education
University of Wisconsin-Milwaukee
Bachelor of Arts - BA, Journalism, Advertising & Media Studies
2019 — 2023
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