Charles Dunscombe
Senior Manager Customer Onboarding & Integration @Insider One
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WORK HISTORY
Senior Manager Customer Onboarding & Integration @Insider One
London, GB
Onboarding of UK clients from sale to full adoption of the Insider platform, unlocking advanced 1-to-1 personalisation powered by client data.Translating strategic objectives and complex use cases into tailored implementation plans, ensuring rapid time-to-value and measurable ROI.Act as a trusted advisor, cultivating long-term partnerships and driving growth through proactive expansion into Insider’s wider product suite.
EDUCATION
Manchester Grammar School
A levels
University of Bath
Bachelor of Business Administration (B.B.A.), Business Administration and Management, General
SKILLS
ABOUT CHARLES DUNSCOMBE
Charles’ experience sits primarily within owned-channel marketing, specifically Website and CRM transformation and delivery projects, leading local and offshore teams. He has led both product & content strategy transformations, with a focus on competitor analysis and understanding how to market product offerings, to target the right customer, with the right content, at the right time. Value in this space is being continuously unlocked through Generative AI tools and Charles is leading the charge to implement various GenAI CRM initiatives with his client.Charles has further experience in delivering data-driven marketing and CRM capability to execute solutions with a consumer lens and enhance brand perception and engagement across Media, Telecomms and Automotive clients.
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