Charles Cangialosi
VP, Brand & Creative Management @Metropolis Technologies
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WORK HISTORY
VP, Brand & Creative Management @Metropolis Technologies
Role Expansion Including Brand Leadership & Growth Strategy• Generated $12M in 2023 and $14M in 2024 through new SaaS revenue channel (white-label client Parking Guides sites).• Mastered Go-To-Market strategies for 50 Fortune 500 clients including market research, pricing strategy, customer definition, channel strategy, Adtech, SEO strategy, campaign analytics, Client Partnerships and Customer Success.• Drove $1M+ in online sales through launch of Google’s Book Online program via Action Center and revitalized SEO.• Directed design team for new corporate booth, collateral, swag for B2B events and won IMPI Best In Show in 2023 & 2024.• Created a self-service signage platform with 200+ customizable signs, unlocking new $1M+ revenue while ensuring brand consistency. Negotiated with vendor network to regionalize printing, reduce shipping costs, damage and delivery time.• Developed Brand Guidelines for SP+, Parking.com, and Metropolis, ensuring consistent visual identity & voice across digital assets, physical onsite signage, decks and customer touchpoints.• Directed brand governance post-Metropolis acquisition, overseeing physical location conversions, and co-branded signage.• Deployed Yext/Soci AI/ML tools across 2,500+ physical locations in US/Canada for Local Listing SEO, Google Review response automation, & competitive insight analysis.• Mentored the internal Marketing Design Team in crafting web, collateral, signage, banners, and client co-branding materials for cohesive brand storytelling and to resonate with multilingual audiences and elevate creative standards.• Partnered with marquee clients on successful campaigns including NFL Super Bowl, Lincoln Center, Soldier Field, Millennium Garages, Georgia World Convention Center, McCormick Place, NY Mets, Nashville Yards, Cities of Annapolis, Harrisburg and Baltimore, Chicago O’Hare International Airport, Universities of Akron & Toledo.• Note - Metropolis acquired SP+ Corporation on May 16, 2024.
EDUCATION
Maurice A. Deane School of Law at Hofstra University
Doctor of Law - JD
Hofstra University
Bachelor of Arts - BA
Hofstra University
BA
Hofstra University School of Law
JD
ABOUT CHARLES CANGIALOSI
Strategic VP of Brand and Creative with 15+ years driving e-commerce innovation…
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