Charlene Randall

About Charlene Randall

In The Tipping Point, Malcolm Gladwell identified three types of people necessary for idea ignition: Mavens, Salespeople, and Connectors. Mavens have the knowledge, Salespeople help us believe, and Connectors spread around like glue, holding everything together. I am a Connector. I have a special gift of seeing the world as completely networked, completely interconnected. If you tell me something, I will suggest three other people you should talk to about your idea. I know a lot of people, and I think people are fascinating. Getting to know more people is what I do best! So it\'s no wonder I work in marketing research. Because we\'re all about finding the right people, and making the connection to talk to them about how they make decisions, how they choose to spend their time and money, how they want to lead their lives. I can get you connected with the people who have the information you need. At L&E Research, we conduct all kinds of research with all kinds of respondents. B2C and B2B, medical research, kids and teens, and just about anyone else. We work on a new sandwich in the morning and a new technology that afternoon, a local retailer today, a global online business tomorrow. Marketing research projects can be simple or complex, but if we do them well, they all come down to the basics: asking the right people the right questions. So whether you\'re an in-house researcher for a Fortune 500 company or a free-lance marketing researcher working on your own, you know the questions you need to ask. Let me help you with the people part! Connect with me on LinkedIn if you are trying to reach a specific audience of people.

Experience

1. Vice President, Strategic Accounts

   L&E Research

   Mar 2016 — Present · Raleigh-Durham, NC, US

Skills

• Research
• Segmentation
• Finding Unique, Hard to Recruit Respondents
• Product Placement
• Marketing Research
• Ethnography
• Plays Well with Others
• Recruiting Respondents
• Focus Groups
• Business-to-Business (B2b)
• Mock Jury Trials
• B2c
• Connecting People
• Recruiting for Marketing Research
• Fun to Work with
• Taste Tests
• Advertising Research
• Adept Problem-Solver
• Flexibility
• B2b
• Marketing
• Consumer Behavior
• Consumer Insight
• Collaborative Problem Solving
• Creativity Skills
• Mr Recruiting
• Music Studies
• Consumer Behaviour
• Qualitative Research
• Quantitative Research
• Market Research
• Medical Marketing Research
• Customer Insight
• Good Listener
• Facility Services
• Online Research
• Competitive Intelligence
• In-Depth Interviews
• Healthcare