Charlene Burris

Charlene Burris

Senior Program Manager | Strategic Agile Delivery | GenAI & Digital Transformation | Agile Coach A-CSM, SSM, SPC, ICP-ACC

Role
Manager, Agile Program Management at Publicis Sapient
Location
New York, NY, US
LinkedIn followers
500 followers

About Charlene Burris

I am a Senior Program Manager and Certified SAFe Practice Consultant (SPC) with over 15 years of experience specializing in Agile delivery and organizational transformation. My expertise lies in establishing the \"operating rhythm\" for complex engineering organizations, managing multi-million dollar portfolios ($20M+), and leading global digital transformations through a human-centric, Agile lens.While I specialize in Agile methodologies (SAFe, Scrum, LeSS, Kanban), I recognize that enterprise-scale success requires bridging the gap between high-level executive strategy and technical execution. I excel at translating complex technical roadmaps into predictable, high-value outcomes by integrating essential governance frameworks—such as RAID management, Critical Path Analysis, and RACI design—into the Agile lifecycle.Core Strengths:• Agile Leadership at Scale: SAFe 6.0, LeSS, OKR implementation, and coaching cross-functional teams of 50+.• Technical Innovation: Leading the integration of GenAI tools (Google Nano, VEO, Bria), Salesforce Commerce Cloud (SFCC) upgrades, and large-scale data migrations.• Strategic Governance: Utilizing RAID and RACI to clear blockers, manage dependencies, and ensure executive-level transparency without sacrificing Agile flow.• Commercial & Financial Oversight: Portfolio Margin Analysis (SAM/DAM), P&L support, and SOW negotiation for strategic accounts.I thrive in fast-paced, ambiguous environments where I can build the structure necessary to empower teams, satisfy stakeholders, and deliver secure, scalable digital solutions.CORE COMPETENCIESStrategic Governance: RAID Management (Risks, Assumptions, Issues, Dependencies), RACI Matrix Design, Critical Path Analysis.Financial & Commercial: Portfolio Margin Analysis (SAM/DAM), P&L Oversight ($20M+), SOW/Contract Negotiation.GenAI & Digital Innovation: Custom AI-ML Frameworks (Google Nano Banana/Veo, Bria), Salesforce Commerce Cloud (SFCC), Data Migration.Agile at Scale: SAFe 6.0, LeSS, Kanban, OKR Frameworks, Agile Transformation Leadership.Operational Readiness: Partnering with Change Management for Business Readiness, Stakeholder Alignment, Vendor Management.TECHNICAL SKILLS & TOOLSMethodologies: SAFe 6.0 (SPC), Scrum (A-CSM), LeSS, Kanban, RAID/RACI, Critical Path Analysis, OKRs.AI/ML & Platforms: GenAI (Google Nano/VEO, Bria), SFCC, Cloud-Agnostic AI Frameworks, Data Migration.Tools: Jira (Expert), Confluence, WorkFront, Salesforce 360, Tableau, Excel.

Experience

  1. Manager, Agile Program Management

    Publicis Sapient

    Jan 2022 — Present · New York, NY, US

    Enterprise Portfolio Governance:Driving delivery for high-priority workstreams within a$20M+ strategic account. Established a rigorous RAID management framework and CriticalPath Analysis to proactively mitigate risks and clear blockers across multi-disciplinaryteams.GenAI Implementation:Leading the deployment of custom, enterprise-ready AI tools usinga cloud-agnostic AI-ML Platform Framework. Leveraging Nano Banana, VEO, and Bria toautomate marketing creation and Product Detail Page (PDP) generation.Commercial Health & Margin Management:Actively manage project \"bottom line\" throughSAM (Sales After Marketing) and DAM (Demand After Marketing) metrics, ensuring projectspend aligns with revenue targets and agency margins.Governance Frameworks:Built and implemented comprehensive RACI matrices to definedecision-making authority across Product, Engineering, and Business Stakeholders,eliminating ambiguity during high-stakes delivery cycles.Business Readiness:Partner closely with Change Management teams to coordinateorganizational readiness, ensuring that business users are prepared for the transition tonew digital platforms and AI tools.Scaled Agile Leadership:Standardized Agile operating models for workstreams of 50+staff, improving delivery predictability through automated KPI tracking and dependencymapping.Clients: Angi, The Children\'s Place, Walgreen\'s, TBC, Ralph Lauren, Conair, Clarios, Mondelez

Education

  • University of North Texas

    Computer Science, Design

Skills

  • Html + Css
  • Javascript
  • Jsp
  • Php
  • Flash
  • Xml
  • Web Services
  • Xhtml
  • Css
  • Jquery
  • Html 5
  • Web Development
  • Html
  • Wordpress
  • User Experience
  • Information Architecture
  • Front-End
  • Social Media
  • Html5
  • Digital Media
  • Digital Marketing
  • Online Advertising
  • Digital Strategy
  • Front-End Development

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