Charis Holthof

Strategy Consultant @NEXT DIGITAL GROUP

Meerbusch, DE

Analysing business models, markets, and target groups to derive strategic marketing and sales measures for customers across various industries - Designing and further developing marketing and sales strategies along the customer journey, with a focus on the use of AI - Developing a communication strategy for an energy supplier to optimize customer interactions and reduce service costs- Managing the performance marketing channels for 7 clients across energy, retail, and infrastructure sectors (€365k annual media budget)

University of Twente

BSc International Business Administration

Kopernikus Gymnasium Rheine

Abitur

Rotterdam School of Management, Erasmus University

MSc Strategic Management

ESSCA

Semester Abroad, Business Administration and Management