Aaron Jestrab

About Aaron Jestrab

As a Solutions Engineer and Business Analyst Manager at Ntara Inc, I combine deep technical expertise with a client-centric approach to deliver scalable, high-impact integrations across e-commerce, PIM (InRiver) and DAM platforms. With more than seven years in the digital agency space, I architect solutions that streamline product data management, elevate commerce experiences, and create measurable business value. My focus areas include enterprise data integrations, PIM and e-commerce architecture, API strategy, and system performance optimization.My background spans nearly two decades across IT leadership, operations, and digital commerce. I have directed IT for manufacturing and distribution organizations, led business systems and process improvement, and managed enterprise applications, infrastructure, and support teams. Today, that experience comes together in system architecture, API-driven integrations.NET-based e-commerce platforms such as Virto Commerce and Znode, and mission-critical DAM and PIM ecosystems. I manage complex projects end-to-end, from policy definition and implementation to hands-on problem solving and transparent communication with both technical and business stakeholders.I bring to the table:• Strong mechanical and systems mindset, fueled by the curiosity and resilience earned on my path to Eagle Scout• Experience in C#, Java, JavaScript, PHP, Liquid, HTML/CSS, VB/VBA, and SQL, enabling better collaboration with development staff• Leadership refined through decades of mentoring teams, guiding cross-functional initiatives, and serving as Cubmaster for Pack 37, where working with youth and parents reinforces clarity, patience, and teamwork• Proven ability to thrive in dynamic environments, spot improvements early, and adapt fast• Passion for continuous learning, whether that is designing a home-lab infrastructure and automation system, fine-tuning network architecture, executing a next-level high-tech Pinewood Derby, or planning dual-sport rides through the Blue Ridge MountainsI am always open to exploring how data flows, system integrations, and process design can unlock competitive advantage. If you are looking to optimize your e-commerce or digital supply chain — or simply want to connect about systems architecture, leadership, or tech strategy — I am always open to the conversation.

Experience

1. Solutions Engineer Business Analyst Manager

   Ntara

   Nov 2024 — Present · Johnson City, TN, US

   As a Solutions Engineer and Business Analyst Manager at Ntara, I deliver impactful, client-focused technical solutions while leading and mentoring the business analysis team. In this dual role, I combine technical leadership with management responsibilities to drive successful project outcomes and team growth.Key responsibilities include:• Client Engagement: Conducting in-depth consultations to understand client needs and providing strategic guidance.• Solutions Architecture: Crafting and executing strategic implementation plans that align with client objectives.• Technical Leadership: Leading the resolution of complex challenges related to systems integration, e-commerce, PIM solutions, and API design.• Management & Mentorship: Overseeing business analysts, developing training programs, career path planning, and fostering a culture of growth and excellence.• Process & Efficiency Improvement: Implementing and refining processes to enhance productivity and project success.• Change Management: Facilitating seamless adoption of new systems and processes.• Documentation & Communication: Preparing clear, comprehensive documentation and maintaining effective communication channels.• PXM Expertise: Supporting Ntara’s Product Experience Management (PXM) work, with a focus on PIM (Product Information Management), DAM (Digital Asset Management), and e-commerce solutions to optimize how clients manage and deliver product information across channels.My commitment lies in delivering tailored solutions, mentoring my team, and driving continuous improvement in client projects and internal processes.

Education

• East Tennessee State University

  Bachelor of Science - BS, Computer Science

  2000 — 2003

• East Tennessee State University

  Master of Science - MS, Engineering Technology

  2003 — 2007