Chantry Brewer

User Experience Research and Design - Ui Design @Zions Bancorporation

Salt Lake City, UT, US

Business and User needs: Understanding user needs and reactions to our product, as well as enterprise stakeholder goals and pain points. Defining and documenting business processes to enhance internal workflows. Mapping user journeys to identify areas for experience improvement.Visual Redesign and UX Strategy: Led redesign and UX strategy for eight affiliate banking sites in the West. Helped to eveloped design systems, new website components, and templates for various content types and use cases, including homepages, product pages, landing pages, career pages, and contact pages. Create campaign and creative design to support our marketing team.User Experience Research and UI Design: Conduct stakeholder and user interviews, wireframing, site and component audits, competitive analysis, industry research, journey mapping, content strategy, prototyping, user testing, A/B testing designs for optimization, SEO audit and strategy, audience development, information architecture, component and page design, and funnel optimization.