Chanea N.
Senior Property Manager @ Asset Living | Empowering Leasing Teams | Driving Occupancy + Revenue | Leadership Development | Asset Living Mentor | Training | Retention | Student/ Conventional Housing Specialist
- Role
- Property Manager at Asset Living
- Location
- Durham, NC, US
- LinkedIn followers
- 500 followers
About Chanea N.
With 10 years of progressive experience in student and conventional housing, I currently…
Experience
Property Manager
Aug 2020 — Present · NC, US
Lead operations and leasing strategy for a 426-bed off-campus student housing community, achieving consistent occupancy growth through high-impact marketing, community partnerships, and operational excellence. • Established exclusive housing partnership with the University of North Carolina at Pembroke (UNCP) Athletics, positioning Pembroke Pointe as the official off-campus housing provider — a first-of-its-kind collaboration that enhanced brand visibility and leasing velocity during key enrollment periods. • Coordinated seasonal brand activations with Red Bull and Nature’s Twist, bringing national-level marketing to the community and boosting student engagement. • Spearheaded digital marketing initiatives across Instagram, Facebook, and TikTok, resulting in over 3,500+ engaged accounts, increased tour traffic, and elevated community awareness. • Conducted in-depth market surveys and competitor analysis to recalibrate pricing and promotion strategies, directly contributing to increased pre-leasing conversion rates. • Managed vendor relationships and service contracts for landscaping, security, maintenance, and sanitation, ensuring smooth daily operations and adherence to preventative maintenance schedules. • Supervised and trained a dynamic leasing team, including Community Assistants and Leasing Consultants, fostering a high-performance culture focused on prospect experience and resident retention. • Partnered with residents and university organizations to host events, resolve issues, and strengthen community ties, contributing to positive online reviews and word-of-mouth referrals. • Oversaw budget preparation, rent collection, payment processing, and delinquency follow-ups, maintaining financial accountability and minimizing vacancy loss. • Led all leasing operations — from warm prospect engagement and property tours to closing, renewals, and move-outs — following company protocol while adding personalized touches that drive trust and loyalty.
Education
Winston-Salem State University
Bachelor of Business Administration - BBA
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