Chris Hall
Associate Director, Paid Search @ Mindshare (WPP Media) | Google Ads
- Role
- Associate Director, Paid Search at Mindshare
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Chris Hall
With over 20 years of experience in digital marketing and online media, I am a passionate, results-oriented leader who thrives on delivering innovative, effective solutions for my clients. As the Associate Director of Paid Search at Mindshare (WPP Media), I oversee the strategy, execution, and optimization of paid search campaigns for clients across several industries. In 2022, I oversaw a total investment of over $30 million.Prior to joining the agency world, I cultivated a track record of increasing online revenues, fan base engagement, and brand awareness for the U.S. Soccer Federation, where I led the digital transformation of the organization for over 15 years. I have multiple certifications from Cornell University in integrated marketing, digital marketing, marketing strategy, and marketing analytics, as well as a B.A. in Interdisciplinary Studies (Multimedia Public Communication) from the School of Communication at American University.
Experience
Associate Director, Paid Search
Jun 2024 — Present · US
Education
Cornell Johnson Graduate School of Management
Certificate, Integrated Marketing 360
American University
Bachelor of Arts - BA, Interdisciplinary Studies, Multimedia Public Communication
Cornell University
Marketing Strategy Certificate, Samuel Curtis Johnson Graduate School of Management
Southern New Hampshire University
Communication and Media Studies
Cornell University
Digital Marketing Certificate, Samuel Curtis Johnson Graduate School of Management
Cornell University
Marketing Analytics Certificate, Samuel Curtis Johnson Graduate School of Management
Skills
- Project Management
- Digital Strategy
- Web Content Optimization
- Interactive Media Planning
- Dns Administration
- Integrated Marketing
- New Media
- Advertising
- Organic Search
- Website Development
- Google Analytics
- Media Planning
- Strategic Planning
- Google Adwords
- Search Engine Marketing (Sem)
- Demand Forecasting
- Crm
- Digital Publishing
- Content Management
- Google Webmaster Tools
- Brand Development
- Online Marketing
- Social Networking
- SEO Audits
- Product Lifecycle Management
- Digital Transformation
- Social Media
- Sports Marketing
- Sports
- Negotiation
- Email Marketing
- Internet Business Strategy
- Media Strategy
- Business Strategy
- Google Search
- Leadership
- Social Media Marketing
- Digital Marketing
- Loyalty Programs
- Strategy
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