Chaitali Gupta

About Chaitali Gupta

Hi, welcome to my LinkedIn page. I am Chaitali Gupta, the next door marketing girl making it easy for e-commerce companies to scale.My team has helped 30+ brands in scaling to 7+ figures in revenue by leveraging the power of organic social media as well as paid media.My story - While I was working with a big shoe brand and assisting them through their collaborations with other agencies for outsourcing the marketing and branding, I observed a huge gap between the deliverables and the needs of the client. That’s when I realized how I could bring in my expertise to bridge this gap. Long story short - I took a plunge and left the corporate cushion to give wings to my creativity and ambition to be a part of brands’ success stories. Since then, never looked back and been on the ball to bring brands closer to their raving, loyal customers across all major channels on social media. Your customers are out there, and I show you how to engage and reach them with maximum impact.Here’s one of my best case studies for my numbers to do the talking:A clothing brand whose entire inventory got sold out in a day 10x Return on Ad Spend (ROAS) during the period274% increase in the overall monthly active users during the period as compared to the previous 2 monthsCampaign performance overwhelmed and the brand went out-of-stock for most of the sizes on the products at the end of the sale period68% increase in overall website conversion rate from 0.68% to 1.14%If you see yourself on the same page, then let me tell the world about your business so you can focus on RUNNING your business. email me: h••••@blackpepperdigital.com

Experience

1. Founder

   Blackpepper Digital

   Aug 2021 — Present

   The only D2C growth partner dedicated to scaling premium & and luxury brands-$20M+ spent on ads-Multiple brands scaled from 5-6, 6-7 & 7-8 figures-Strategies built at the intersection of psychology and finance-Worked with the fastest-growing brands in multiple verticals including Bata, Asian Paints,Mac Cosmetics, BodyShop, Vogue Eyewear

Education

• IMI Delhi

  Master of Business Administration, Marketing

  2017 — 2019

• University of Oxford

  Creative Writing, Creative Writing

  2015 — 2016

• Curtin University

  Social Media Marketing, Marketing

  2018 — 2018

• Jesus and Mary College, University of Delhi

  Bachelor of Arts - BA, Spanish and Advertising

  2014 — 2017