Chad Greenfield
- Role
- Commercial Director at Syntron Material Handling
- Location
- Tupelo, MS, US
- LinkedIn followers
- 500 followers
About Chad Greenfield
Dynamic and accomplished strategist and executive sales leader with more than 15 years’…
Experience
Commercial Director
Sep 2021 — Present
Syntron Material Handling is a global manufacturer of Link-Belt and Syntron brand equipment offering solutions for conveying, feeding, screening, elevating, vibratory flow aids, and mining controls of bulk material. Reporting to the VP of Sales, this role was responsible for supporting the development of and execution of the company’s business strategy, including market analysis and business development. Recruited as part of the company’s Executive Leadership succession planning to replace the current VP of Sales. · Led strategic reorganization of sales functions and processes, including a targeted sales growth initiative. As a result, the team achieved record-setting sales performance, with a remarkable net growth of 18%. · Appointed to develop and collaboratively lead a cross-functional group of teams designed to drive cost out of the business, increase sales in the most profitable areas, and deliver increased profitability across all areas of the organization. Created Best Practices that were later implemented across 22 sister organizations. · Successfully led an on-time implementation of Salesforce.com CRM to streamline sales processes and increase efficiency, removing duplication of work, and providing better data for forecasting and business analysis. · Developed and launched new digital marketing strategy including the creation of a complete virtual environment that drove engagement 1032% while reducing the overall marketing spend by 24%.
Education
Texas Tech University - Rawls College of Business
MBA, Entrepreneurship
Harvard Business School Online
CORe, Leadership through Finance
2024 — 2024
Texas Tech University
Bachelor of Science (BS), Exercise Science - Biomechanics
Skills
- Business Development
- Medical Devices
- Sales Management
- Microsoft Excel
- Salesforce.com
- Social Media
- Customer Satisfaction
- Presentations
- Sales Force Development
- Team Building
- Event Planning
- Budgets
- Public Speaking
- Market Research
- Selling
- Direct Sales
- Training
- Advertising
- Management
- Contract Negotiation
- Project Management
- Coaching
- Inventory Management
- Product Launch
- Sales Operations
- Microsoft Office
- Leadership
- B2b
- Business Planning
- Account Management
- Customer Service
- Marketing Strategy
- Cold Calling
- Organization
- Strategic Planning
- Product Marketing
- Forecasting
- Healthcare
- Sales
- Social Networking
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