Chad Becknell

About Chad Becknell

I am an experienced, results-producing Marketing Professional with a proven record of accomplishment in organizing, planning and producing winning proposals and preparing presentations to increase revenues and business objectives.Specialties: I have experience in researching new market penetration, in-bound marketing, website management, producing comprehensive marketing strategies, and directing the creation of marketing tools and steering the execution of marketing initiatives. I possess solid leadership skills and the ability to guide top-performing marketing teams, while also working extremely well with other internal departments, including preconstruction, business development and operations.

Experience

1. Marketing Coordinator

   Universal Music Group

   Apr 2004 — Present

   Oversee creation of movie trailers, on-air promos, interstitials, added-value elements, cross-channel, program intros for upcoming premieres by ensuring that in-house team and vendors have all dailies, graphics and voice-overs• Coordinate with Domestic and International Creative, Scheduling, Marketing and Digital divisions to create and track promotional assets, including tapes, files, music cue sheets and graphic elements• Create promotional work orders via Onyx for in-house producers, graphics department and vendors for on-air promos• Perform reviews of tapes and digital files and ensure that content is compliant with Broadcast Standards and Practices

Education

• UC Berkeley College of Engineering

  Bachelor of Arts (B.A.), Marketing/Marketing Management, General

  1997 — 2000

Skills

• Logic Pro
• Special Events Production
• Lead Generation
• Adobe Photoshop
• Audio-Visual Production
• Advertising
• Adobe Creative Suite
• Pro Tools
• Marketing
• Audio Recording
• Film Production
• Final Cut Studio
• Social Media Marketing
• Radio Promotions
• Powerpoint