Chad Espelage

About Chad Espelage

I\'m a seasoned Salesforce Commerce Cloud (SFCC) Developer with over 10 years of experience delivering front-end solutions for high-impact eCommerce platforms. I specialize in building scalable, responsive, and conversion-optimized web experiences for B2C brands using SFRA, React.js, JavaScript, HTML, CSS/SASS, and modern design systems.My passion lies in translating complex UI/UX designs into seamless digital storefronts that are performant, accessible, and mobile-first. I bring deep technical knowledge of the SFCC ecosystem, paired with a strong understanding of business and customer needs, enabling me to develop features that drive engagement and revenue.🧩 What I Bring to the Table• Proven expertise developing and maintaining large-scale SFCC (Demandware) sites• Advanced front-end skills across React, JavaScript, SASS, ISML, and Bootstrap• Strong experience building custom Page Designer components, enhancing CMS flexibility• Agile team contributor and mentor—supporting cross-functional delivery and best practices• Committed to performance tuning, code reuse, accessibility, and clean architectureWhether leading front-end efforts or collaborating cross-functionally, I love solving complex challenges and pushing the boundaries of what great eCommerce experiences can be. Let’s connect if you’re looking for a senior front-end or SFCC developer who delivers quality, innovation, and measurable results.

Experience

1. Senior Sfcc Front-end Developer Contractor

   Pet Supermarket

   Nov 2025 — Present

   Contributed to two major SFCC initiatives in 2025, supporting both early-year and late-year project deliveries.• Led front-end development for the launch of a BOPIS Autoship feature, enabling customers to select in-store pickup for subscription items and supporting increased online revenue.• Updated and maintained UI components across key storefront areas, including Product Detail Pages (PDPs), Product Listing Pages (PLPs), Account, Cart, and Checkout.• Partnered with the eCommerce and design teams on a sitewide brand refresh, implementing updated global styles, design assets, imagery, and Page Designer components to deliver a consistent, modern storefront experience.• Configured reusable content slots, templates, and Page Designer components, allowing faster rollout of seasonal campaigns and localized marketing content across multiple locales.

Education

• ITT Technical Institute

  Associate of Applied Science, Web Development

  2007 — 2009

• University of Cincinnati Carl H. Lindner College of Business

  Bachelors of Business Administration, Marketing

  2000 — 2004

Skills

• Cms
• Css
• Front-End Development
• Web Design
• Google Analytics
• Photoshop
• Javascript
• Html 5
• Html
• Front-End
• Xml
• Web Development
• SEO
• Php
• Cascading Style Sheets (Css)
• Wordpress
• Jquery
• Css3
• Dreamweaver
• Illustrator
• Html5