Christa Haanstra
Founder & Managing Director @4cstrategy
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WORK HISTORY
Founder & Managing Director @4cstrategy
Toronto, CA
A collaborative and creative strategic advisor, helping leaders and organizations tackle their most pressing challenges. A coach and mentor for leaders, working as a strategist and thought partner bringing a deep background in communications, patient, client, caregiver engagement and co-design.Lead, Working Caregivers, Canadian Centre for Caregiving Excellence (2023 - present)- Canadian Centre for Caregiving Excellence- Geriatric Health Systems Research Group- Grand River Hospital Foundation- Lawson Research Institute- Middlesex London Ontario Health Team- Ontario Caregiver Organization- Public Health Agency of Canada- University of Guelph- 211 Ontario
EDUCATION
Seneca Polytechnic
Post Grad Diploma, Corporate Communications
University of Ottawa
Bachelor of Social Science
University of Toronto - Rotman School of Management
Executive Health Leadership Program
Northwestern University - Kellogg School of Management
Kellogg Executive Scholar Certificate, Nonprofit Management
SKILLS
ABOUT CHRISTA HAANSTRA
With over 25 years of experience in strategic leadership, communications, project leadership, and innovation, I am dedicated to helping leaders solve their most challenging problems. My approach is deeply rooted in coaching and mentoring, ensuring my clients gain clarity and confidence in complex situations. My superpower lies in quickly understanding any challenge or project, creating a clear strategic vision, and flawlessly implementing a plan to bring that strategy to life.I bring the lived experience to the forefront, using the power of storytelling to connect with audiences on an emotional level. My unique methodology creates impact narratives that directly align the human experience with strategic goals.For the past five years, I have championed the role of family caregivers in our society, passionately advocating for better recognition, support, and integration of caregivers as essential partners with health and social care teams. Since 2023, I\'ve been the lead for the Working Caregiver initiative on behalf of the Canadian Centre for Caregiving Excellence As a dedicated strategic consultant, I work closely with clients to understand their unique challenges and goals, providing tailored guidance and strategic support. Through personalized coaching, I empower clients to enhance their skills, boost their confidence, and build effective strategies that drive success.
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