Christine Gueth
Associate Director @Agence Unik
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WORK HISTORY
Associate Director @Agence Unik
Montreal, QC, CA
Lead strategic planning, development, and execution of omnichannel educational programs across multiple therapeutic areas- Provide cross-functional leadership by aligning internal teams (medical, creative, etc.) and external partners to meet strategic and operational goals- Foster a human-centered leadership culture with clear expectations, constructive feedback, and performance coaching for project teams- Drive client strategy sessions, support pitches, and contribute to business development with evidence-based recommendations- Oversaw project planning, budgeting, resource allocation, performance tracking, and quality assurance to align outcomes with organizational goals.
EDUCATION
Lycée International des Pontonniers
Baccalauréat
HEC Paris
Master of Science (MSc) Marketing
Faculty of Pharmacy, Strasbourg University
Law
SKILLS
ABOUT CHRISTINE GUETH
I am a strategic healthcare and life sciences leader, trilingual in French, English, and Spanish, with 10+ years of experience driving impactful omnichannel programs, medical education initiatives, and digital engagement strategies across global and North American markets.I put my interest for science and medicine to support healthcare professionals, organizations, and patients through actionable strategies that deliver measurable impact. In leadership roles, I have managed and mentored teams, fostering collaboration, accountability, and professional growth while ensuring operational excellence.I thrive at the intersection of strategy, patient empowerment, and operational execution, with a proven track record in:• Omnichannel program design & execution (digital + live + hybrid)• Medical education & scientific engagement (KOLs, ambassadors, congress insights)• Data-informed decision making & performance tracking• Team leadership & cross-functional collaboration• Go-to-market planning & strategic marketing solutionsI have led multi-market projects requiring cross-cultural collaboration, stakeholder alignment, and adaptation of international strategies to local contexts, combining scientific rigor with practical, actionable solutions.
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