Ceyda Irem Alici

Supply Chain Demand Planner @Martin Brower

Chicago, IL, US

Directed demand forecasting for 200+ SKUs across 28 Distribution Centers, ensuring inventory availability for McDonald’s restaurants nationwide; improved forecast accuracy to from 87.3% to 91.7%, reduced PO changes from 11.9% to 6.4%, and achieved 98.6% lead time adherence, exceeding company benchmarks-Led forecasting and inventory planning for 10+ national and 50+ regional promotions, including the $5 Meal Deal, SnackWraps, Double Big Mac, and Shamrock Shake; integrated cross-functional inputs (Marketing, Procurement, Suppliers) to increase product availability by 4.4% during peak campaigns while ensuring 100% on-time product launches and SKU transitions-Leveraged JDA, JDE, Tableau, Power BI, and advanced Excel to automate reporting, analyze KPIs, and enhance forecast reliability; supported S & OP processes, lifecycle management, and demand shaping to improve service levels and reduce inventory risk-Evaluated and optimized forecasting models within Blue Yonder, serving as 1 of 6 SMEs to test six statistical models; developed a decision tree aligning model type to item characteristics, driving future accuracy improvements and enabling data-driven model selection-Orchestrated supply chain integration of CosMc café products into McDonald’s stores, coordinating systems setup, inventory allocation, and forecasting across multiple categories; delivered a seamless 3-month test launch with 100% readiness and no service disruptions.