Ceri Feltbower

Associate Director @Sherwood Forest Hospitals NHS Foundation Trust

Nottingham, GB
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WORK HISTORY

Mar 2018 — Present

Associate Director @Sherwood Forest Hospitals NHS Foundation Trust

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Nottingham, GB

New organisational post, directly reporting to the Executive Medical Director, with key accountability for providing leadership and direction in developing, delivering and embedding an organiational approach to QI. Operational management for the Service Improvement and Safety Culture Team, responsible for the performance management, development and delivery of relevant ‘Inspire Excellence’ strategic targets and milestones. Maximise the oppurtunity to promote and market the change model, so that it is recognised as a leader in change management/staff engagement and development. To lead on building an inclusive and diverse QI capability building programme. To develop a ‘knowledge management’ system to ensure that improvement learning is codeified and shared both within, and external to the organisation. To identify and manage any products that can be commercialised for the purpose of income generation. To oversee the development of business cases and to lead procurement processes resulting from the improvement process. To have an effective framework in place to manage a wide range of projects/programmes in terms of deliverables, resources, risks and timescales. To engage, enthuse and motivate staff and stakeholders to enage with and take ownership of improvement. Key achievements include:• Developed and launched a locally shaped QI strategy in July 2018, based on co-design with stakeholders; this is based on global best practice in terms of the model used, academic research and the QI theory and tools used to underpin the model.• Deployed a well-embedded capability building plan to increase staff confidence and skills in QI• Implemented Schwartz Rounding across the organisation in order to improve staff well-being and resilience.• Facilitated knowledge management by training frontline staff on social media, in order to celebrate successes, to share learning and lessons learned

EDUCATION

2007 — 2010

Nottingham Trent University

Master of Business Administration - MBA, Business Administration and Management, General

1991

De Montfort University

Bachelor of Laws - LLB

2017 — 2019

University of Loughborough

Post Graduate Certificate, Ergonomics/Human Factors

ABOUT CERI FELTBOWER

Senior leader at Director level in NHSKey areas of strength include successful development and delivery of large scale and complex transformational programmes, championing staff and citizen engagement in QI, improving organisational culture and building QI capability, with a focus on effective measurement and developing knowledge creation/sharing management systems.Quality Improvement expert knowledge and experience, having worked at national, regional and at local levelsSystems thinker, with experience of managing transformational programmes across multiple stakeholders, and across both health and social carePresented own work both nationally and internationallyPeer Reviewer for articles for the British Medical Quality Journal, and Visiting Lecturer at Nottingham University teaching QI at MSc level. Published co-author on QI Leadership.Volunteer at Guru Nanak’s Mission providing meals for homeless people in Nottingham

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Ceri Feltbower — Associate Director at Sherwood Forest Hospitals NHS Foundation Trust in Nottingham, GB | Unifers