Ceren Bitgül
E-commerce Key Account Manager @Front Row Germany
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WORK HISTORY
E-commerce Key Account Manager @Front Row Germany
Clients:• Unilever Beauty & Wellbeing (PAN EU)• Essity Consumer Products (ES & AUZ)• Essity Health & Medical Solutions (CA)Key Responsibilities & Achievements:• Account & Stakeholder Management: Managed key accounts and built strong relationships with both internal teams (E-commerce Consultants, Team Leads, Performance Marketing Managers) and external stakeholders. Ensured close collaboration with cross-functional teams to align on strategic goals.• Reporting & Analysis: Created and presented detailed performance reports, analyzing key e-commerce metrics such as Sales, Net PPM, and ROI. Leveraged insights to identify growth opportunities and optimize business performance.• Negotiation: Led negotiations with vendors, partners, and suppliers, securing favorable terms to improve profitability and optimize pricing structures.• Amazon Vendor Management: Managed and optimized Amazon vendor accounts in line with platform guidelines. Developed strategies to boost product visibility, ratings, and reviews, leading to sales growth and market share expansion.• E-commerce Strategy Development: Designed and executed holistic e-commerce strategies aligned with client objectives, driving performance and scalable growth in digital marketplaces.
EDUCATION
Beşiktaş Atatürk Anatolian High School
Math & Science
Özyeğin University
Bachelor of Science - BS, Industrial Engineering
ABOUT CEREN BITGÜL
Over 7 years experience in e-Commerce sector, including Category Growth Analysis, Campaign Management, Consumer Experience & Account Management. Industrial Engineer with a passion of innovation & self-learning, currently working as e-Commerce Manager at Front Row Germany, based in Hamburg.
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