Celina Lairson

About Celina Lairson

Leader with over 15 years\' experience in high-volume transactions and fast-paced financial environments. Experience in establishing and implementing internal controls for financial operations, as well as identifying and implementing process improvements. Maintaining loyalty to several national and international customers at the same time as promoting sales within the Construction, Corporate Staffing (multi-brands), Aviation, Government, and Equipment Rental industries while ensuring compliance with regulatory standards and delivering exceptional customer service, as well as leveraging a deep understanding of market trends and customer needs to drive business growth. • Extensive experience managing and integrating multiple acquisitions, including leading cross-functional teams to ensure seamless transitions, aligning operational processes, and driving strategic alignment to achieve business objectives.• Trained AI models by evaluating their progress, analyzing their logic, and addressing issues to enhance the quality of each model.• Maintaining positive customer relations and ensuring profitability with key/large customers (Austin Commercial, Tuner, Bechtel, Herc Rentals, United Rentals, Amazon, American Airlines, Air Canada, XPO, and Walmart). • Expert understanding of processes and procedures related to commercial third-party portals (Ariba, Coupa, QuickBase, Affirm, WAWF, PIPP, and Shopify) and proven capability to ensure payments are promptly processed. • Managed the collaboration between IT and other internal departments, as well as leading the implementation of new ERP systems for the organization from start to finish.• Knowledge of mechanic\'s liens, bond regulations, and release waivers throughout multiple states.• Reduced operational costs by enhancing employee engagement/productivity, reducing turnover, and continuously improving processes.• 3rd party Vendor Management (Handle, NCS Credit, & Nationwide), relations, implementations, and software integrations. • Proficiency in the following systems: SAP, Salesforce, GetPaid, BillTrust, and High Radius.

Experience

1. Customer Master & Lien Manager

   H&e Rentals

   Apr 2024 — Present