Céliane Grevy
Data & Crm Manager @BMW Group
Signup · Get unlimited contacts
WORK HISTORY
Data & Crm Manager @BMW Group
Project management at european level (e-commerce, SI, campaigns)\\\\n- Implementation of data schemas for CRM activations and campaigns launch with the support of 2 consultants.(Adobe Campaign)\\\\n- 1st Party data governance : Salesforce & Siebel\\\\n- BMW & MINI full funnel KPIs definition and follow-up with a european harmonization\\\\n\\\\nSkills : Digital transformation, change, european approach, CRM data, management, project management, E2E reporting
EDUCATION
Université Paris Est Marne la Vallée
Licence professionnelle, Nouvelles Technologies de l'Information et de la Communication
Sup de Pub INSEEC
Master 1, Marketing Digital et Social Média
IUT de Sceaux
DUT, Techniques de Commercialisation
Sup de Pub INSEEC
Master 2, Web management, Marketing digital & Social média
SKILLS
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.