Celeste Ansley

Healthcare Marketing Leader | Innovator | Launch Expert | Demand Generator

Role
Marketing Lead, Fintepla at UCB
Location
Raleigh, NC, US
LinkedIn followers
500 followers

About Celeste Ansley

Healthcare marketing leader with experience developing and bringing new products to market, driving innovation in brand strategy and building new teams within matrixed organizations. I have had the opportunity to lead both upstream and downstream teams across DTC and HCP, and deliver out-of-the-box ideas and solutions.

Experience

  1. Marketing Lead, Fintepla

    UCB

    Sep 2023 — Present · Raleigh, NC, US

    Lead on HCP omnichannel engagement with a focus on leveraging technology and insights to deliver the right message to the right customer at the right timeKey Achievements: Led the first dual-indication brand campaign from ideation to launch. The website was a finalist in the 2025 MM & M awards.Lead on the development of a point-system approach to orchestrating message delivery to HCPs across personal and non-personal promotion launching in 2026.Led marketing strategy of Onward patient services and patient initiation support. Key Achievements:Conducted first-ever office staff advisory board to gain insights to how offices educate patients and understand their workflow for starting a patient on FINTEPLAPartnered with sales training to develop and lead training for sales, patient support and long-term care teams.

Education

  • Louisiana State University

    Bachelor of Arts (B.A.), Communication Studies & Bachelor of Arts (B.A.), Political Science

    2008 — 2012

Skills

  • Social Media
  • Social Media Marketing
  • Marketing Communications
  • Event Planning
  • Google Analytics
  • Google Adwords
  • Editing
  • Journalism
  • Ap Style
  • Storytelling
  • Writing
  • Newsletters
  • Feature Articles
  • Email Marketing
  • Wordpress
  • Blogging
  • Photoshop
  • Online Content Creation
  • Digital Marketing
  • Photography
  • Street Marketing
  • Social Media Advertising
  • Trade Shows
  • Editorial
  • Advertising
  • Digital Communication
  • Sales
  • E-Commerce
  • SEO
  • Mailchimp
  • Online Marketing
  • Hootsuite
  • Sprout Social
  • Networking
  • Microsoft Office
  • Mla Style
  • Print Advertising
  • Salesforce Marketing Cloud
  • Facebook
  • Twitter

Find verified contacts for anyone on LinkedIn

Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.

Free plan included · No credit card required

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Celeste Ansley — Marketing Lead, Fintepla at UCB in Raleigh, NC, US | Unifers