Carl Elliott
Director at NielsenIQ
- Role
- Director at NielsenIQ
- Location
- Birmingham, AL, US
- LinkedIn followers
- 500 followers
About Carl Elliott
21+ year veteran of NielsenIQ, currently leads the Johnson and Johnson Sales, Category and Shopper client service team. Prior to J&J Carl was responsible for leading Nielsen’s development of the Convenience Channel which supported Nielsen Retailers and Manufactures. Working directly with the largest Convenience Retailers in North America. During his Nielsen tenure, Carl established relationships with industry Retail and Manufacturer Sales leaders at 7-Eleven, Circle K, Speedway, Wawa, Chevron, BP, Coca-Cola, Johnson and Johnson, Nestle, Kraft, Purina, Kimberly-Clark, Mondelez, Ahold, Delhaize, Walmart, Target, Meijer, Whole Foods and Safeway.
Experience
Director
Jan 2021 — Present · Birmingham, AL, US
Education
The University of Alabama
BA
1984 — 1988
Skills
- Market Analysis
- Sales
- Nielsen
- Consumer Behaviour
- Market Research
- Fmcg
- Competitive Analysis
- Shopper Marketing
- Marketing Research
- Consumer Insight
- Segmentation
- Consumer Products
- Advertising Research
- Cross-Functional Team Leadership
- Customer Insight
- Marketing Strategy
- Analytics
- Brand Equity
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