Cecilia Felici

International Marketing & Communication Manager @Var Group

Milan, IT
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Apr 2023 — Present

International Marketing & Communication Manager @Var Group

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Milan, IT

I have the privilege to contribute to the internationalisation of a Company whose values and vision I share. A company investing in the potential of people and committed to improve our world through technology. I have the good fortune to be supported by a united team of professionals, who are eager to grow and never back down. I have the responsibility to build a strong brand across national borders, working on a careful mix of culture and value promise to the market, which is an exciting personal challenge to me. I have the opportunity to help our People and Companies take the big leap and reach their next digital level to keep shaping our world together. I also have fears and often struggle against an inner voice that would prefer me to stay in a comfort zone. But the beautiful part of growing older is being able to silence that little voice and understanding that the only way you have to achieve your goals is not never falling, it’s getting back up every time you fall and try different ways until you succeed.

EDUCATION

2015 — 2016

Ninja Academy - La sacra scuola del marketing non convenzionale

Master's degree, Social Media and Digital Marketing and Strategy

2016 — 2016

Ninja Academy - La sacra scuola del marketing non convenzionale

Corso di specializzazione in ecommerce management, E-Commerce/Electronic Commerce

2000 — 2004

Università degli Studi di Urbino Carlo Bo

Bachelor's degree, Foreign Languages and Literatures, General

2018 — 2018

Università Bocconi

Management of Fashion and Luxury Companies, Marketing/Marketing Management, General

2007 — 2008

Istituto Superiore del Marketing

Master, Marketing and Communication

SKILLS

Digital StrategySocial Media MarketingMarketing CommunicationsItalianMarketingOnline MarketingMarket AnalysisSales ManagementE-CommerceMarketing StrategyBusiness StrategyAdvertisingInternational SalesBusiness DevelopmentDigital MarketingManagementBusiness Planning

ABOUT CECILIA FELICI

In my role as an executive leader, I actively support the progress of women in leadership positions and the promotion of inclusivity within the workplace. I frequently speak on these important topics to raise awareness and inspire other women by openly sharing my personal experience. While leading multiple teams, I prioritize fairness and care. My approach involves nurturing the growth of my team members\' skills, addressing challenges, and generating innovative ideas, all while striving to keep a harmonious balance between work, family life, well-being and physical activity. A balance that is challenging to achieve, but also undeniably worthwhile.

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Cecilia Felici — International Marketing & Communication Manager at Var Group in Milan, IT | Unifers