Cece Lee
Digitial Strategist | DC Metro Area
- Role
- Senior Digital Strategist at Grassroots Analytics
- Location
- Washington, DC, US
- LinkedIn followers
- 500 followers
About Cece Lee
I\'ve always been the kind of person who could talk to anyone about anything. Throughout my life I\'ve developed this art of connecting with people, and its fueled my passion for marketing. Now, I use that passion to help organizations cultivate partnerships, tell their stories, and create space in an ever-evolving digital world.
Experience
Senior Digital Strategist
Apr 2024 — Present · Washington, DC, US
Led execution of GA’s full-service digital programs, enhancing long-term donor engagement, updating best practices and driving growth through strategic use of GA’s extensive databaseSpearheaded rebranding initiatives for clients, including a new logo, design, and donor-focused strategy, resulting in a 446% increase in donor engagement (2,611 to 12,267 donors)Built and launched a direct mail program for clients from the ground up, introducing effective strategies that resulted in a 170% ROI for the clientIncreased GA\'s networking reach by {25%} by coordinating first notable presence at CBCALC and CHCALC
Education
Spelman College
Bachelor’s Degree
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