Christina Lopez

About Christina Lopez

Peer and client recommended, results-oriented professional with over 10 years of diversified digital marketing and business development experience. My business agility has led me to wear many different hats on any given day. Beyond my core digital marketing skill set, my disciplines include project manager, business strategist, account manager, researcher, designer and writer. As a result of my years of marketing, I have been able to stay nimble in the execution of complex projects and challenges. Throughout my career I have also gained a strong sense of self and what I bring to an organization including.• I am an idea generator with the know-how to execute• I am the passionate one• I understand it takes the voice of a team to elevate and maintain a strong brandI enjoy meeting other professionals in or related to my field, reach out if you want to talk marketing technology, business strategy or travel.Specialties: • Marketing Plan Strategy and Development• Client Account Management• Project Management• Creative Direction• Event Planning• Online Marketing• E-mail Campaign Creation and Management• Public Relations• Social Media Management• Market Research• Blogging• Voice Over

Experience

1. Sr Marketing Manager

   Livly

   Apr 2022 — Present

   Lead and supervise cross-functional marketing team, ensuring seamless coordination in providing customer marketing materials and supporting internal sales for Livly and Circuit teams. • Contribute to sales marketing strategies aimed at enhancing demand generation, client retention, and referral campaigns. • Manage project budgets and resources, optimizing utilization and tracking project expenses to ensure financial objectives were met.• Serve as the primary point of contact and liaison between internal teams, external partners, and internal studio team members, fostering effective collaboration, coordination, and project management throughout each project\'s lifecycle. • Develop comprehensive marketing vision for trade show displays, promotional campaigns, and lead generation efforts. • Cultivate and strengthen partner relationships through initiatives such as partner spotlights, webinars, and coordinating special events. • Spearhead brand recognition expansion, leveraging PR efforts across diverse media channels and actively engaging in industry-related blogs.

Education

• University of Central Florida

  BA, Marketing and Graphic Design

  1994 — 1999

Skills

• Online Marketing
• Voice Acting
• Photography
• Event Management & Logistics
• Press Release Development and Distribution
• Social Media Marketing
• Graphic Design
• Online Advertising
• Press Release Development
• Logistics
• Event Management
• Public Relations
• Market Research
• Lead Generation
• Marketing
• Cloud Computing
• Product Marketing
• Social Networking
• Brand Development
• Press Releases
• Advertising
• Marketing Communications
• Marketing Management
• Marketing Strategy
• Strategic Partnerships
• Account Management
• Trade Shows
• Google Analytics
• Strategy
• Direct Marketing
• Management
• Sales
• Blogging
• Newsletters
• Market Planning
• Event Planning
• Product Development
• Brand Awareness
• Digital Marketing
• B2b