Cayo Vinícius Silva

WORK HISTORY

EDUCATION

ABOUT CAYO VINÍCIUS SILVA

Born under tropical skies, I was raised in a world of warmth, rhythm, and stories. From a young age, I was captivated by movement — of people, ideas, music, and meaning. Some say I chase too many passions. I say I follow curiosity — and in the world of digital marketing, that’s a superpower. Even before I chose communication, it had already chosen me. From writing poetry as a child to leading brand narratives as a professional, my path has always been guided by a single question: How can we make people feel something real? That question became my compass — leading me into marketing, and more recently, into the dynamic world of CRM and lifecycle campaigns. Today, I specialize in crafting personalized, data-driven strategies that don’t just reach people — they engage, convert, and inspire them to stay. I’ve helped companies of all sizes — from global enterprises to emerging businesses — turn communication into connection. Whether I’m segmenting audiences, building automated flows, optimizing conversion funnels, or diving deep into A/B testing, I bring both creativity and precision to every challenge. My sweet spot? Where intuition meets data, and strategy meets storytelling. Because to me, marketing isn’t just about metrics. It’s about momentum, meaning, and creating experiences that last. So, let’s build something that connects — and resonates. h•••@cayovin.com