Caty Grzymajlo

Role
North America Strategy, Insights, & Analytics Leader at Bacardi
Location
Miami, FL, US
LinkedIn followers
500 followers

About Caty Grzymajlo

With over 20 years of consumer insights and marketing experience, my passion is fueling…

Experience

  1. North America Strategy, Insights, & Analytics Leader

    Bacardi

    Jul 2023 — Present

Education

  • University of Cincinnati Carl H. Lindner College of Business

    Bachelors of Business Administration, Marketing

Skills

  • Consumer Behavior
  • Customer Insight
  • Business Strategy
  • Consumer Insights
  • Consumer Insight
  • Marketing Communications
  • Strategic Thinking
  • Research
  • Brand Communication
  • Product Innovation
  • Shopper Marketing
  • Brand Architecture
  • Brand Development
  • Competitive Analysis
  • Brand Equity
  • Qualitative Research
  • New Business Development
  • Qualitative Market Research
  • Market Research
  • Marketing Research
  • Budgeting
  • Consumer Behaviour
  • Integrated Marketing
  • Segmentation
  • Consumer Products
  • Brand Innovation
  • Strategy
  • Ethnography
  • Packaging
  • Marketing Strategy

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