Cathy Serpico
National Account Manager at Penguin Random House
- Role
- National Accounts Manager at Penguin Random House
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
Experience
National Accounts Manager
Mar 2019 — Present
Manage account relationship for Adult physical & ebook titles across fiction, non-fiction, cooking, wellness, lifestyle and Christian imprints to Amazon.com. Communicate estimates, preorders, sales patterns, forecasting & projections, seasonal and media-related inventory management. Collaboration with publishers, sales colleagues, inventory, operations, and Amazon to maximize frontlist and backlist sales. Monthly and seasonal selling to Amazon editors for Best of the Month and Best of the Year features. Data analysis on trends and customer behavior to inform monthly and seasonal merchandising, merch budget tracking, secure price promotions for discount events like Prime Day and Kindle deals.
Education
University of Virginia
BA, Engllish & Religious Studies
2001 — 2005
Skills
- Publishing
- Copy Editing
- Editing
- Blogging
- Sales
- Digital Media
- Sales Management
- Client Expectations Management
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