Cathy Cross

Senior Consumer & Shopper Planning Manager Ioi - Guinness, Smirnoff & Rtds @Diageo

Dublin, IE
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Nov 2025 — Present

Senior Consumer & Shopper Planning Manager Ioi - Guinness, Smirnoff & Rtds @Diageo

EDUCATION

2001 — 2005

University College Dublin

Bachelor’s Degree, French & Linguistics

2006 — 2007

University College Dublin

Postgraduate Diploma, Michael Smurfit Graduate School of Business, Business Studies

SKILLS

Trade MarketingMarketing StrategyShopper MarketingMarketing ResearchManagementCommunication SkillsFast-Moving Consumer Goods (Fmcg)SegmentationMarketingMarket ResearchNew Business DevelopmentCustomer InsightConsumer InsightBusiness StrategyConsumer BehaviourFmcgAccount ManagementMarket AnalysisBusiness Development

ABOUT CATHY CROSS

I am an accomplished insights and client service professional with 8+ years’ experience across the FMCG and Telecoms industries. My professional experience to date of client-facing insight delivery and BTL campaign planning and execution has given me a breadth of experience in driving success for my clients. I have extensive experience of collaborating with external client contacts and internal stakeholders at all levels within a business and developing strong relationships with them.

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Cathy Cross — Senior Consumer & Shopper Planning Manager Ioi - Guinness, Smirnoff & Rtds at Diageo in Dublin, IE | Unifers