Catherine Field
Group Account Director @Dentsu Creative
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WORK HISTORY
Group Account Director @Dentsu Creative
Toronto, ON, CA
Leads the development and delivery of innovative, strategic, and commercially impactful solutions that align client goals with agency values- Stewards relationship with integrated agency teams – internally and externally- Builds and nurtures inclusive client relationships, ensuring the account team consistently delivers exceptional service and strategic value- Supports producers/production by managing client requirements, communications and balancing project schedules and budget- Translates agency vision into actionable business plans that drive measurable results and reflect a commitment to equity and excellence- Owns and manages senior-level client relationships, ensuring alignment with relationship strategy and commercial frameworks- Provides inclusive leadership to a high-performing, integrated team—ensuring diverse perspectives are valued and the team is resourced and supported to meet client objectives- Champions professional development through coaching, mentoring, and upskilling initiatives, fostering a culture of continuous learning and growth- Conducts performance development reviews and create tailored growth plans for direct reports, offering ongoing support and feedback- Financial management and accountability of large account – development of detailed SOW, SLAs, forecasting, budget planning, annual account planning; planning ensuring profitability and efficiency
EDUCATION
University of Guelph
Bachelor of Arts (BA), English Language and Literature, General
SKILLS
ABOUT CATHERINE FIELD
Catherine is an advertising and marketing leader who specializes in building brands that perform — creatively, culturally, and commercially. With experience spanning fast-paced, high-volume categories from QSR to telecommunications, she has led complex businesses where speed, scale, and excellence are non-negotiable.Grounded in strategy, Catherine believes the strongest work comes from deeply understanding the bones of a brand and the motivations of its target consumer. That foundation drives meaningful ideas, effective go-to-market strategies, and integrated campaigns that deliver real business impact. Her background in advertising gives her a distinct advantage: a deep, hands-on understanding of media, performance insights, and broadcast and digital production that allows her to connect strategy to execution seamlessly.A people-first leader, Catherine is known for building and leading high-performing teams in demanding environments. She leads with emotional intelligence, accountability, and clarity — creating cultures where talent feels supported, challenged, and empowered to do their best work. She is passionate about mentorship, collaboration, and raising the bar for how teams work together.Driven by curiosity and ambition, Catherine is motivated by doing great work, breaking barriers, building lasting relationships, and having fun along the way.Outside of work, Catherine is a devoted wife and mom of two boys, an avid Pelotoner #PowerZonePack, competitive equestrian, professional model and reality-TV enthusiast.
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