Catherine Pansard
Design Research Consultant
- Role
- Director of Business Strategy at Khoj Lab
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Catherine Pansard
Using both my business and design research experience, I help companies innovate by bringing user perspective and design methods into their strategy and processes. As a design researcher and strategist, my passion is to improve user experience to increase business performance.
Experience
Director of Business Strategy
Mar 2024 — Present · Chicago, IL, US
Education
Illinois Institute of Technology
Institute of Design: Master of Design Methods, Design thinking
2010 — 2011
Emlyon Business School
Master of Science, Management
1995 — 1999
Skills
- Consumer Insights
- Qualitative Research
- Strategy
- User-Centered Design
- Crm
- Integrated Marketing
- Market Analysis
- Experience Design
- Research
- Research Design
- Market Research
- Design Thinking
- Marketing
- User Experience
- Marketing Strategy
- Analysis
- Customer Insight
- Concept Generation
- Data Analysis
- Design Strategy
- Segmentation
- Digital Strategy
- Customer Relationship Management (Crm)
- French
- Competitive Analysis
- Ethnography
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