Catherine Lopez-Baldrich

About Catherine Lopez-Baldrich

Catherine is a dynamic professional with 20 years of diverse experience at Patagonia…

Experience

1. Merchandise Planning & Allocation, and Operations

   Patagonia

   Aug 2018 — Present · Boston, MA, US

   Catherine transitioned to consulting in 2018 with Patagonia, Inc. remaining as her largest client. She served as a key member of the Merchandise Planning & Allocation leadership team after two years in IT.• Implemented strategies to enhance operations and sales as a key member of the Merchandise Planning & Allocation leadership team including executing a widespread hierarchy change that improved planning and reporting.• Served as liaison between Merchandise Planning & Allocation and IT, effectively translating business needs into actionable system capabilities, such as successfully reconfiguring the planning system when the EU added a second warehouse.• Launched the Global Planning System for Direct-to-Consumer (DTC) operations, providing training and ongoing IT support to team members across the US, EU and Japan. • Managed the in-season reforecasting process for US DTC in the planning system, ensuring seamless integration and execution within Microsoft D365.

Education

• Whitman College

  Bachelor of Arts in Spanish Language and Literature

  1995 — 1999

• Monterey Institute of International Studies

  Master of Arts in International Trade Policy

  2003 — 2005

Skills

• Cross-Functional Team Leadership
• Sportswear
• Trend
• Merchandising
• Retail
• Fashion
• Strategy
• E-Commerce
• Sales
• Analysis
• Event Management
• Apparel
• Store Management
• Trend Analysis
• Footwear
• Management
• Inventory Management
• Forecasting
• Visual Merchandising
• Budgets
• Marketing
• Leadership