Catherine Joseph
Assistant Account Executive @Agency 720
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WORK HISTORY
Assistant Account Executive @Agency 720
Support Account Director in managing seven Chevrolet Local Marketing Association groups (LMA)• Manage advertising programs for each LMA group• Compile meeting agenda, facilitate meeting setup, record meeting minutes, distribute meeting re-caps, newsletters and additional communication items• Communicate regularly with Regional Advertising Director, Account Director and key dealers within the market to obtain both direction and offer strategic insight• Develop and implement LMA specific plans based on input that is applicable to the market• Identify National efforts and leverages them in the local market to maximize impact• Track Regional incentive changes and LMA specific incentives• Primary contact for routing between field office and HQ• Assist in monthly budget management for each LMA
EDUCATION
Kennesaw State University
Public Relations , Advertising and Digital Media
ABOUT CATHERINE JOSEPH
I graduated from Kennesaw State University in 2023. I earned my B.S. in Public Relations, Cum Laude, with a minor in Advertising & Digital Media.
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