Catesby Perrin

About Catesby Perrin

Reformed lawyer and senior commercial executive with a multidisciplinary track record of creating, launching, and leading businesses through explosive growth. My career is defined by transforming innovative ideas into scaled business realities across diverse high-growth sectors, including consumer and B2B technology startups, fintech, proptech, climate tech and infrastructure.I am a builder who accelerates commercial growth and leverages a unique legal and strategic foundation to secure first-in-market advantages. My focus is on delivering executive-level strategy in ambiguous environments, enabling the deployment of complex hardware, software, and service ecosystems. Proven accountability includes:> Commercial Strategy & P&L Ownership: Driving top-line revenue through GTM strategy, new market identification, and 0-to-1 business line creation.> Transformational Deals: Structuring and negotiating first-of-their-kind, multi-million-dollar agreements across a wide variety complex sectors and counterparties, including successful private and IPO fundraising efforts.> Organizational Scaling: Leading high-performing teams through periods of explosive growth and constantly evolving business objectives.Known for being an authentic and results-driven leader who creates high-performing, customer-obsessed cultures. I thrive on ambiguity, maintain a trusted, decades-deep network, and communicate with the polish required at the most senior levels.

Experience

1. Head of Business

   Mill

   Sep 2024 — Present

   As Head of Business and a member of the executive leadership team, I spearhead the commercial strategy required to scale Mill’s next-generation waste technology platform. I lead the diversification of our business model beyond the consumer sector, establishing the enterprise and municipal partnerships necessary to position Mill’s hardware and software ecosystem as a core utility in modern waste infrastructure.I oversee the full commercial lifecycle - from \"0-to-1\" concept development to large-scale deployment. My focus is on operationalizing new B2B business lines, securing multi-year agreements, and turning raw product innovation into durable, scalable revenue streams. I work at the intersection of climate tech and complex operations, building the go-to-market engines required to commercialize high-impact infrastructure.

Education

• Princeton University

  AB, Politics

  2000 — 2004

• Wine & Spirit Education Trust

  Level 3 Award in Wines, Sommelier

• Harvard Law School

  Juris Doctor (J.D.)

  2007 — 2010