Caterina Purves
Sr. Program Manager at Masimo, MBA, PMP
- Role
- Senior Program Manager, Hospital Automation & Telehealth at Masimo
- Location
- Irvine, CA, US
- LinkedIn followers
- 500 followers
About Caterina Purves
Dynamic, adaptable collaborator with experience leading large, international teams. Creative, dedicated, organized, and motivated.
Experience
Senior Program Manager, Hospital Automation & Telehealth
Apr 2024 — Present · Irvine, CA, US
Established new processes and procedures based on project management principles, engineering and marketing best practices.• Improved collaboration, transparency, and efficiency between Product Management and Engineering by implementing structured roadmap and backlog management processes.• Proactively developed business management and reporting dashboards with regular cadence for all business verticals, enabling data-informed decision-making across the global marketing team.• Redesigned the company-wide Product Enhancement process by driving cross-functional collaboration across IT/IS, QA, Operations, Product Management, Engineering, and Sales to improve efficiency, transparency, and responsiveness to customer and market needs.Directed key strategic programs in support of corporate objectives.• Spearheaded the cross-functional development and global launch of service programs for 37 medical devices, identifying systemic gaps and implementing solutions that enabled up to 70% profit margins for technical services.• Managed system NPI projects in regulated industry requiring cross-functional alignment between Engineering, Marketing, Regulatory, Clinical, and executive stakeholders.Led Masimo Interoperability Program.• Fostered over 150 strategic partnerships, guiding third-party device integration based on global market needs.• Served as the primary liaison between Sales, Marketing, and Engineering teams to advance connected care solutions.
Education
California State University, Fullerton
Master of Business Administration
2018 — 2021
University of Portland
Bachelor of Arts, English Major & Philosophy, Psychology, German Minors
Skills
- Agile Project Management
- Project Management
- Cross-Functional Team Leadership
- Process Improvement
- Problem Solving
- Editing
- Web Content Management
- Wikis
- Strategy
- Program Management
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