Cat Tompkins
Associate Manager, Public Relations @Bandai Namco Entertainment America Inc.
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WORK HISTORY
Associate Manager, Public Relations @Bandai Namco Entertainment America Inc.
Irvine, CA, US
Current Game Titles and Projects - CODE VEIN II, PAC-MAN, Tekken 8, DRAGON BALL Games, Tales Of seriesCredits & Completed Titles - Elden Ring: Shadow of the Erdtree, Dragon Ball: Sparking! ZERO, Elden Ring Nightreign, Gundam Breaker 4, Death Note: Killer Within, Shadow Labyrinth- Media relations lead and strategist in the Americas region for assigned video game franchise titles, including titles such as Tekken 8 and Dragon Ball: Sparking! ZERO- Develop and execute comprehensive communication and earned media strategies that support each stage of the product lifecycle, aligning with regional brand marketing initiatives and global business objectives- Build and maintain relationships across tech, lifestyle, and gaming media outlets (e.g, IGN, Rolling Stone, Entertainment Weekly, Game Rant)- Manage US, LATAM, and Brazil PR agencies and supervise their day-to-day operations, strategies, and overall reporting for assigned video game titles- Conduct and deliver bespoke media training sessions and ongoing refresher courses for designated company spokespeople- Plan and execute press tours and brand presence at major consumer and esports events (e.g, PAX East, Tokyo Game Show, Summer Game Fest, Gamescom, EVO), acting as the on-site media liaison- Develop monthly media coverage reports via LevelUp and Meltwater to inform C-level company leadership
EDUCATION
University of Southern California
Master of Science - MS, Public Relations Innovation, Strategy, and Management
CSULB Journalism & Public Relations
Bachelor’s Degree, Public Relations, Marketing
California State University, Long Beach
Master of Business Administration - MBA
SKILLS
ABOUT CAT TOMPKINS
Associate Manager, Public Relations at Bandai Namco Entertainment America leading media…
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