Catherine Byrd
Product Manager @ NCR Voyix | Marketing, Strategy, SaaS, B2B
- Role
- Product Manager, Consumer Marketing at NCR Voyix
- Location
- Charlotte, NC, US
- LinkedIn followers
- 500 followers
About Catherine Byrd
Product Manager and former Marketing Specialist. I have successfully launched hundreds of…
Experience
Product Manager, Consumer Marketing
Oct 2021 — Present · US
Owned roadmap and $10M+ SaaS portfolios focusing on Marketing, Loyalty and Stored Value solutions. Led strategic sunset of legacy software, managing customer migrations and driving development of its modernized replacement. Streamlined agile workflows and secured ELT alignment to accelerate migration timelines and unlock additional resources. Managed $1M+ dev budgets; reallocated funds during cuts to reduce costs by 70%. Aligned 4+ cross-functional teams of developers, product owners, and UX designers to coordinate dependencies and ensure on-time delivery. Developed pricing and packaging strategies for market competitiveness that drove a 200% increase in upsell opportunities. Led UX research that cut customer-reported UI issues by 50% in one year. Created enablement tools and training that accelerated onboarding for sales and users. Delivered live demos and webinars that improved internal and client satisfaction scores.
Education
Winthrop University
MS, Human Nutrition
2010 — 2012
Clemson University
BS, Graphic Communications; Business Administration
2004 — 2007
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