Brad Caswell
Sr Director - Marketing @Delta Galil Industries
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WORK HISTORY
Sr Director - Marketing @Delta Galil Industries
New York, NY, US
EDUCATION
Kim Dawson College
Applied Arts (AAA) Acting, Theatre/Theater
CIRCLE IN THE SQUARE
Masters Equivalent Certificate, Theatre/Theater
SKILLS
ABOUT BRAD CASWELL
Brad Caswell is a highly accomplished and innovative marketing, visual merchandising, andexperiential expert with over 25 years of experience across diverse categories, including Fashionand Beauty. Known for his team leadership, creative vision, relationship building, andoperational optimization, Brad excels in driving brand growth and success through crossfunctionalcollaboration.At Delta Galil, Brad led all creative, marketing, and visual merchandising efforts for 22 prominentbrands, including Tommy Hilfiger, Adidas, Converse, Wilson, and Ralph Lauren. Under hisleadership, the team achieved double-digit growth and introduced groundbreaking brandsolutions.As Global Brand Director at Erno Laszlo, Brad developed and executed global marketingstrategies, seasonal promotions, and merchandising initiatives to support both North Americanand international sales teams. Brad played a crucial role in expanding retailer distribution in theU.S. and Canada and successfully re-launched and re-branded Erno Laszlo New York.During his tenure at Strivectin, Brad was responsible for creating and implementing budgetary,marketing, promotional, and merchandising strategies. His efforts supported national accountmanagers, retailers, and store teams, driving sales growth for both brick-and-mortar and onlineretailers.At Kate Spade & Company, as Senior Marketing Manager, Brad managed all aspects of corporatespecial events featuring Project Runway’s Tim Gunn. He spearheaded and executed over 80multi-brand and single-brand fashion shows, book signings and personal appearances.Earlier in his career Brad developed and maintained seasonal marketing initiatives that supporteddesign, sales, and merchandising strategies. Brad adapted to organizational changes andpartnered with wholesale accounts to introduce new insights and cost-cutting innovations whilemeeting seasonal budgets.With a background deeply rooted in the arts, Brad brings a unique and creative perspective tobrand building and experiential marketing.
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