Adriana Castaneda

Adriana Castaneda

Senior UX Content Strategist at Publicis Sapient

Role
Senior Content Strategist at Publicis Sapient
Location
Washington, DC, US
LinkedIn followers
500 followers

About Adriana Castaneda

Adriana is a UX content strategist with a master’s degree in User Experience Engineering from Goldsmiths, University of London. She takes a user-centred approach to her work, designing and advocating for clear language, coherent structures, and user needs. Adriana previously worked an award-winning copywriter and social content strategist, writing editorial calendars and implementing strategies across social channels for clients in the entertainment sector. She specialized in crafting unique social voices and creating interactive experiences that elevated her clients\' social media presence.Portfolio: adrianacastaneda.me

Experience

  1. Senior Content Strategist

    Publicis Sapient

    Sep 2022 — Present

Education

  • Goldsmiths, University of London

    Master of Science - MSc, User Experience Engineering

    2019 — 2020

  • Boston University

    Bachelor's Degree, Major: Mass Communication concentrating in Advertising, Minor: Sociology

    2012 — 2016

Skills

  • Css
  • Social Networking
  • Media Buying
  • Advertising
  • Media Planning
  • Basic Javascript and Jquery Knowledge
  • Marketing
  • Microsoft Word
  • Team Leadership
  • Html
  • Adobe Creative Suite
  • Customer Service
  • Social Media
  • Media Research
  • Microsoft Excel
  • Powerpoint
  • Teamwork

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