Cass W.

Healthcare Leader

Role
Principal Business Design Consultant at Blue Cross and Blue Shield of Minnesota
Location
Minneapolis, MN, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Cass W.

I design and lead operating systems that turn complex, high-growth environments into…

Experience

  1. Principal Business Design Consultant

    Blue Cross and Blue Shield of Minnesota

    Jul 2022 — Present

    Lead a cross-functional team in designing, developing, testing and performing all demonstrations of the new platform (Connect) for all internal stakeholders, external agents and clients.Liaise between contractors from multiple vendors and the internal stakeholders within Sales, Development and Leadership.Develop, organize, and maintain key metrics for the digital platform using Looker, enabling data-driven decision-making.Strategically aligned sales channels with market dynamics, crafting and executing a comprehensive roadmap.Pioneered user survey initiative and led market research analysis to uncover user pain points and competitive advantages.

Education

  • Radnor High School

    High School Diploma

  • Fryeburg Academy

    Post Graduate

    2001 — 2002

  • Bemidji State University

    Bachelor of Science - BS

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Cass W. — Principal Business Design Consultant at Blue Cross and Blue Shield of Minnesota in Minneapolis, MN, US | Unifers