Cassie Petersen
Strategic Marketing Leader | Partnering with Clients to Build Brands that Connect with Purpose + Heart
- Role
- Senior Director, Client Partner at Reverba Global
- Location
- Boston, MA, US
- LinkedIn followers
- 500 followers
About Cassie Petersen
Strategic marketing and communications professional with 12+ years shaping campaigns and…
Experience
Senior Director, Client Partner
Feb 2022 — Present · Boston, MA, US
Lead strategic partnerships with mid-to-large pharma clients, expanding patient engagement strategies to strengthen brand impact and accelerate growth. Direct cross-functional teams and oversee a broad program portfolio, ensuring initiatives align with commercial goals. Own brand planning, budget/forecasting, and operational excellence to deliver innovative, high-performing campaigns that build trust and drive results.
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