Cassie Fang
Data Analyst @ Affinity Solutions | Data & Business Analysis, Modeling | MS CS • MA Statistics (Columbia) | CFA Level II Candidate
- Role
- Data Analyst at Affinity Solutions
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Cassie Fang
Data professional with 4+ years of experience transforming large-scale datasets into actionable insights to inform business and product strategy. Skilled in SQL, Python, AWS Redshift, and dashboard/reporting tools, with expertise in customer segmentation, campaign analysis, and process optimization. Experienced in partnering with cross-functional teams to translate data into actionable recommendations and communicate insights to stakeholders at all levels. Passionate about leveraging analytics, AI/ML, and scalable solutions to drive measurable business impact across diverse industries.
Experience
Data Analyst
Sep 2022 — Present · New York, NY, US
Queried and transformed large-scale datasets using SQL/AWS Redshift, delivering client-facing insights and reports (e.g, merchant wallet share, campaign performance) that informed product strategy.• Validated and optimized syndicated offer ETL pipelines, managing secure SFTP transfers and outbound/inbound data flows, generating $125K in first-quarter revenue and strengthening business reporting operations.• Designed and executed end-to-end test cases for new partner pipelines, validating data ingestion (CSV/JSON), transformations, and visualization processes tied to $500K in annual revenue; collaborated with a third-party partner to implement SKU-level card-linked offers, projected to generate $400k+ in 2025. • Performed MCC-based campaign analyses using SQL and statistical methods to evaluate reward metrics, segment performance, and offer usage; compared Test vs Control performance to quantify incremental lift and engagement.• Collaborated cross-functionally with Product, Program Management and Engineering teams, using agile practices (sprints, scrum) to deliver high-quality insights with full documentation in JIRA, Bitbucket, and Confluence. • Translated business requirements into technical specifications, tracked and analyzed campaign dashboard metrics, and provided actionable insights to drive stakeholder decisions and optimize performance.
Education
Rutgers University
Bachelor's degree, Supply Chain and Marketing Science, Minor in Mathematics
2016 — 2020
Columbia University
Master's degree, Statistics
2020 — 2022
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.