Cassandra Miller

About Cassandra Miller

I’m a marketing and communications consultant specializing in arts, culture, and destination promotion, with 15+ years of experience helping nonprofits grow audiences, strengthen visibility, and build meaningful community partnerships.I currently serve as Executive Director of Butternut Valley Alliance, advancing environmental stewardship, arts and culture promotion, and economic development in Upstate New York. I’m also the Founder and President of Culture Rally Communications, a boutique agency supporting arts and community-focused organizations.Previously, I led marketing and public relations at Munson in Utica and held leadership roles including Executive Director of the Catskill Symphony Orchestra and Managing Director of Motor House in Baltimore. I’ve also taught communication at SUNY Oneonta and worked as an Entertainment Editor and Writer at The Washington Post.My “why” is simple: I believe the arts and vibrant public life are essential to thriving communities—and strong storytelling helps make that possible.

Experience

1. Lecturer

   Suny Oneonta

   Jul 2019 — Present · Oneonta, NY, US

   I am a lecturer in the Communication and Media Studies Department at SUNY Oneonta, as well as an adjunct professor in the English Department. The subjects I have taught at the college level include interviewing, journalism, public relations, human communication, composition, and arts administration at institutions including Hartwick College, Towson University, Loyola College, Goucher College, and Johns Hopkins Peabody Institute.

Education

• Boston University

  BS, Journalism, Art History

Skills

• Social Media Marketing
• Strategic Communications
• Press Releases
• Headline Writing
• Copywriting
• Editing
• Blogging
• Content Strategy
• Social Media
• Writing
• Content Marketing
• Incopy
• Brochures
• Ap Style
• Public Relations
• Marketing
• Media Relations
• Proofreading
• Web Content Writing
• Public Speaking
• Photoshop
• Web Content
• Content Management
• Ap Stylebook
• Radio
• Creative Writing
• Newsletters
• Storytelling
• Publications
• Graphic Design
• Facebook
• Content Development
• Photography
• Feature Articles
• Indesign