Cassandra Kubiak

About Cassandra Kubiak

I’m a passionate marketing leader who thrives on using bold ideas to create business results. With a career built on both strategy and execution, I love bringing teams together to create compelling brand stories, launch high-impact campaigns, and drive sustainable growth—across both traditional and digital channels.Over the years, I’ve sharpened my skills in: Marketing & Brand Management Corporate Branding & Positioning Traditional & Digital Marketing Market Share Growth Social Media Implementation Search Engine Optimization (SEO) Strategic Planning Website Management Team Building & MentoringWhat fuels me? Seeing a vision come to life, empowering teams to do their best work, and turning marketing and sales from \"wait, why did we do that?\" to \"oh, that makes sense!\"Let\'s talk of you\'re new to the field, need assistance in the job hunt, or think we can collaborate on a fun project!

Experience

1. Course Instructor

   The Loft Literary Center

   Oct 2023 — Present

   Designed and delivered a comprehensive 90-minute course titled \'Social Media: Content and Conversation,\' providing valuable insights into the strategic aspects of content creation and fostering engaging online discussions.

Education

• S.I. Newhouse School of Public Communications at Syracuse University

  Master’s Degree, Digital Communication and Media/Multimedia

  2017 — 2018

• The Ohio State University

  Bachelor’s Degree, Strategic Communication, Minor in Entrepreneurship and Innovation

  2013 — 2016