Cassandra Neuenhaus
Senior Manager, Digital Experience @Illumina
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WORK HISTORY
Senior Manager, Digital Experience @Illumina
San Diego, CA, US
Lead and mentor a team of digital marketing specialists and marketing project managers within the AMR regional marketing team. Collaborate and align with regional counterparts to ensure success of digital outbound marketing campaigns. Utilize metrics to optimize programs and campaigns, proactively communicate those metrics to key stakeholders across the organization.
EDUCATION
Texas Tech University
Bachelor of Science (BS), Clinical Laboratory Science/Medical Technology/Technologist
National University
Master of Education (MEd)
National University
Master of Science (MS), Forensic Science and Technology
ABOUT CASSANDRA NEUENHAUS
Life science professional with over 15 years of experience in marketing, sales, commercial operations, technical support, and logistics for the commercial diagnostic, biotech and pharmaceutical industry. Skilled in genomics, medical devices, biotechnology and next generation sequencing. A proven track record of successfully promoting best practices and cross department collaboration that results in an excellent customer experience. Ability to lead and extract positive results from a team. Results driven, focused and able to manage multiple competing projects in order to meet tight deadlines.
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