Casie Cottrell
Vice President of Amazetm @American Marketing Association
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WORK HISTORY
Vice President of Amazetm @American Marketing Association
Knoxville, TN, US
Lead multiple AMAze teams across operations, project management, and training to execute semester-long marketing consulting projects for corporate partners- Oversaw all project phases — from onboarding partners and defining scopes to producing final deliverables — ensuring alignment with AMA standards- Acted as the main liaison between student teams, faculty, and corporate stakeholders to drive clear communication and successful outcomes- Managed orientation, co-leader training, and selection to develop strong leadership pipelines within the organization- Continuously improved AMAze processes to enhance efficiency, deliverable quality, and overall program impact.
EDUCATION
Haslam College of Business at the University of Tennessee
Bachelor of Science in Business Administration, Marketing (digital track) with a Sales collateral
University of Tennessee, Knoxville
Minor, Tombras School of Advertising & Public Relations
ABOUT CASIE COTTRELL
I’m currently a senior at the University of Tennessee, Knoxville, majoring in Marketing with a minor in PR & Advertising and a collateral in Sales. As an Honors student, I’m deeply involved in both academic organizations and extracurricular activities.I serve as the Vice President of AMAze for UTK’s American Marketing Association (AMA), a nationally recognized organization. In this role, I lead one of the chapter’s most prestigious initiatives, connecting student teams with real-world corporate marketing projects. I manage the end-to-end execution of AMAze™, from interviewing and selecting corporate partners to defining project scope, overseeing communication, and ensuring high-quality deliverables. I lead a team of directors and project managers, coordinate logistics and training, and act as the primary liaison between students, faculty, and industry professionals. This position demands strong leadership, strategic thinking, and attention to detail—making it one of the most challenging and rewarding roles in the organization.What sets me apart as a marketer is a combination of my knowledge, experience, and personal drive. I’m a go-getter, always ready to step up to new challenges—whether I’ve done it before or not. I lead with enthusiasm, reliability, and a strong work ethic, always striving to make a meaningful impact on those around me.As I approach graduation in May 2026, I’m eager to apply my skills and experiences to new opportunities where I can continue to grow and contribute. Let’s connect!
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